External and Internal
Environmental Analysis: Barnes and Noble
Perform an internal, competitive
environmental scan for your organization.
Write a summary of no more than
1,400 words that does the following:
1. Identifies and analyzes the
most important external environmental factor in the remote, industry, and
external operating environments
2. Identifies and analyzes the
most important internal strengths and weaknesses of your organization: Include
an assessment of the organization’s resources.
3. Assesses the organization’s
competitive position and possibilities
Format paper consistent with APA
guidelines





